Sneaky Sneaky

          I thought it was out of left field for the author of "Jesus is a Brand of Jeans" to compare advertising to religion, but now that I think about it it actually is a pretty good comparison. Both religion and advertising promise some sort of satisfaction if you obtain what they are offering; the only difference is that religion requires sacrifice. The media does a good job of promoting the idea that if a person obtains their product he will be instantaneously happy without having to give anything up.
         Another thing that advertising is being compared to is relationships. I was shocked after looking at all of the examples provided in the article that so many of them actually had to do with relationships. Advertisers really do a good job making the product they are advertising seem like it can love a person back. The personification of inanimate objects is overwhelming in the media and I didn't even realize it at first.
         I think it is kind of funny how I am one of the people in the boat that doesn't believe advertising affects me, but I wouldn't be surprised if it somehow subconsciously makes me buy certain brands without realizing it. If that is the case than advertisers are doing a pretty damn good job, and I applaud them for that. Advertisers: 1 David: 0.